I have heard many dental patients say that one of the reasons they hate going to the dentist is because of the “smell” of the dental office. As dental professionals we become accustomed to the smells of a dental office, the cleaners, the pastes, the chemicals, but to a patient it is a totally odd and sometimes off-putting experience.
One option is to introduce a fragrance the help “hide” the smells of the dental office. One company that I know has a great highly scented candle product is FireFly Mason Jar Candle Co. They have some great, highly scented candles that help hide the odor of the dental office. My personal favorite is White Tea. It smells just like the high end fragrance that Westin Hotel pumps into their lobby. It is a crisp, clean refreshing smell that everyone seems to love.
I have even seen some offices where people like the candles so much that the front desk starts buying them in wholesale lots and selling them to their customers. You aren’t in the business of selling retail products but it also might be a nice gift to patients who complete large treatment plans.